Now TV launches new hayu pass



Now TV has launched its fifth access pass, with the latest catering for reality TV fans.

The hayu Pass means fans of programmes such as Keeping Up with the Kardashians and other reality shows can binge watch for just £3.99 a month.

Offering over 6,000 episodes of explosive reality direct from the U.S., fans will be able to indulge in the latest baby and business drama from the ever-expanding Kardashian clan, watch friendship break-ups and make-ups in The Real Housewives franchise, or tune in for surgical miracles on Botched, as Doctors Dubrow and Nassif fix plastic surgeries gone wrong.

Gidon Katz, Managing Director of NOW TV, said:

“If you’re serious about keeping up with the Kardashians and can’t wait for your next Real Housewives fix then the hayu Pass on NowTV has you covered. Stream all the gossip from over 200 reality shows as soon as they air in the U.S. – no dramas!”

Hendrik McDermott, SVP, Branded On-Demand, NBCUniversal International added:
“As a world-leading producer of reality content, NBCUniversal is delighted to be partnering with Now TV for the all-reality service, hayu. By subscribing to the hayu Pass on Now TV, reality fans can access the service on multiple devices, watching brand new hit series from the U.S. – where and when they want. Beyond selecting from over 6,000 episodes and over 200 series of hayu’s top reality content – the majority of which debut on the same day as their U.S. launch – fans can access complete box sets so they can catch up on almost every series from the very beginning.”



Now TV Pass overview:
prices correct at time of publication
  • Entertainment Pass (£7.99) – watch over 300 Box Sets and 11 channels not on Freeview including Sky Atlantic
  • Sky Cinema Pass (£9.99) - enjoy over 1,000 movies on demand and a new premier every day.
  • Sky Sports Pass (Day - £7.99, Week - £12.99, Month - £33.99) – see Sky's biggest live matches and events on 10 Sky Sports channels.
  • Kids Pass (£3.99) – watch six live channels and thousands of kids TV shows on demand
  • hayu Pass (£3.99) – stream over 200 reality shows as soon as they air in the U.S.
Source: Now TV
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