Digital Listening: 6 Music, Kisstory top



BBC Radio 6 Music has once again been named as the most popular digital-only station in the UK.

According to audience research figures for the first three months of 2017, released today by Rajar, BBC Radio 6 Music hit a new record for weekly reach and hours with 2.35 million listeners and 23.4 million hours.

The Shaun Keaveny Breakfast Show, which recently celebrated its 10th anniversary, has a weekly reach of 1.12m, making it the most listened to programme on the network. Steve Lamacq’s weekday afternoon show remains over the 1m mark, with 1.115m listeners. Other shows enjoying record figures include Mary Anne Hobbs, Cerys Matthews, Huey Morgan, Chris Hawkins, Iggy Pop, Jarvis Cocker’s Sunday Service, Guy Garvey’s Finest Hour and 6 Music Classic Concerts.

In the commercial sector, Kisstory was the most popular station with 1.55 million listeners, still profiting from last year's switch to wider UK coverage on DAB digital radio.

LBC, which outside of London, can only be heard on digital platforms, has continued to profit from high profile presenters and coverage of major political events, increasing its digital hours by 52% and digital listening share to 56.3%. During the past three years, LBC has actively increased its reach outside of London by going live on national DAB and on Freeview, promoting itself as the station that is "leading Britain's conversation."

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