BBC unveils Taster test lab for new ideas

The BBC today unveiled BBC Taster, a space for the broadcaster to develop its latest ideas for digital content and emerging technology.

According to the BBC, Taster will feature early and experimental concepts from across TV, Radio and Online, enabling the BBC to explore the future of content with audiences and offer them something completely new to try, rate and share.

In today's announcement, the BBC said: "BBC Taster is a new home for our experimental ideas – such as interactive, short-form or social content, online features and services, and other ideas from left-field.

"This release includes exclusive content with Lena Dunham and Jennifer Saunders, Simon Reeves, hip hop duo Run the Jewels, and several major BBC brands."

Ralph Rivera, Director of BBC Future Media, says: “Innovation has been at the heart of the BBC since the birth of radio and TV, right through to the digital age - having pioneered products and services like the BBC Micro, Ceefax, BBC iPlayer and the first truly digital Olympics in 2012. BBC Taster is the next step, bringing together our editorial and technology experts and opening the process up for audiences. This will give us valuable feedback and technical insights, helping us further develop our ideas and work on those with the greatest potential.”

BBC Taster is available at www.bbc.co.uk/taster

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1 comments:

  1. Sounds like the BBC just went "oh crap, we actually need BBC Three"...

    ReplyDelete

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