Freeview channel 4Music will go on air with a new onscreen look on March 2nd 2012. The channel, that launched as "The Hits" was rebranded 4Music when Channel 4 took a stake in Box TV in 2008.
Pink remains the main colour in the logo, but blue and yellow will added to the design elements of the brand in logos, trailers and captions. New programmes will launch at the weekend including the "More! Saturday warm up chart".
Nicholas Bentley, Box TV's Art Director: “The brand new set of idents and onscreen package were created to reflect and highlight 4Music’s obsession with pop culture and music."